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I'm Crystal Hatch, an empathetic product leader merging intuitive design with strategic insight. Prioritizing people, process, and product.

Skilled in design and UX, I empower teams to succeed through strategic problem-solving, design thinking, and iterative design.

Hello! I'm Crystal Hatch. Let me take you on a unique journey through my career in product, where my dynamic spirit and strategic finesse set me apart.

Driven by an entrepreneurial spirit and a talent for turning challenges into opportunities, I’ve made my mark across various sectors, fostering growth and innovation. My venture into product blends my strategic acumen with a hands-on approach to create impactful products.

Discovering product was a pivotal moment for me, aligning perfectly with my leadership style and execution zeal. This transition wasn’t just a career shift; it was a leap into a passion that resonates deeply with me. As a Director of Product, I've embraced this role, achieving milestones with each project and creating systems that drive success.

Adaptability has been a key strength, enabling me to navigate diverse roles and challenges and emerge as a pivotal player in product innovation. In my current role, I’ve focused on the strategy of a B2B/B2C SaaS product at Influence Board, driving its growth and success.

 

Explore my website to discover case studies that chronicle my journey in product building and UX/UI design. My portfolio showcases my design-thinking process and ability to merge user-centric design with strategic business goals. These case studies highlight my holistic approach, balancing aesthetics and functionality, and ensuring empathy and user-focused principles are at the heart of every decision.

Although I believe in the power of websites, I find that talking to me in person is where you'll truly learn about my background and personality. As for the processes and frameworks I use for strategy and planning the product roadmap, I'd love to discuss them in detail. I can't wait to find some time to connect!

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"Crystal has a remarkable combination of warmth and empathy, alongside being driven and focused. A company would add substantial value to their organization by bringing her to a role that utilizes her many strengths."

— Grace Pineda • EVP of Franchises at Xponential Fitness

Reading clears my head and music warms my soul. 

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currently listening to

Ambyion

Dreamer

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currently reading

The Untethered Soul

Michael Singer

Expertise

  • Extensive expertise in Product Strategy, UX/UI Design, and Graphic Design, with a focus on SaaS, branding, and visual storytelling.
     

  • Skilled in Web Development and proficient with tools like WordPress, Wix, Adobe Creative Suite, Figma, and Sketch.
     

  • Demonstrated adaptability and problem-solving abilities in various technical and creative roles.

  • Experienced in Video Editing and Copywriting, with proficiency in tools like Final Cut Pro and Premiere Pro.

  • Experience with utilizing frameworks for data-driven decision-making..

Other personal achievements

  •  Won Denver's Best Gym—5 years in a row | 2012-2017
     

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